For agencies, IMOs, and lead companies
Agents rent a slice.
Agencies get the whole engine under their own name.
The same infrastructure that fulfills a $499 pack also runs, at volume, behind agencies that never mention us. We build the campaigns, hold the data, classify the replies, and hand it all back through a portal wearing their logo — with routing, permissions, billing, and an API for whatever CRM they already live in.
Between them, these four are responsible for well over seven figures a month in issued premium — written by their agents, off leads Lumitide produced.
Upper Echelon↗
Agency — white-labeled engine and custom portal for their agent force
Catalyst Group
Agency — campaigns run for their downline
Enhance Companies↗
Agency — campaigns run for their downline
Dominion Lead Co.↗
Insurance lead company — supply partner
Case study · Upper Echelon
658,013 contacts in.
14,861 leads out.
Upper Echelon ↗ came to us wanting their own lead supply instead of buying it by the piece. We built them a dedicated campaign engine and a white-labeled portal to run it from. Below is what it has produced — the lead counts are measured, the dollar figures are modeled off them.
Measured Mar 17 – Aug 10, 2026
They spent
$26,320
what the whole run cost them — 658,013 contacts at $0.04
Against a projected
$568,106
modeled commission off the leads it produced
From their portal
Their own account overview — the same screen every figure on this page is read off.
Contacts messaged
658,013
across their campaigns
Leads created
14,861
delivered to their agents
Interested (POS)
9,636
replied asking to hear more
Beneficiary-verified
5,225
named who the policy is for
Projected commission
$568,106
conservative close rates × their avg commission
Total pipeline
$10,402,700
every delivered lead at that same commission
How the dollar figures are built: Projected commission applies the close rates our agents actually report — roughly 10% on beneficiary-verified leads and 3% on interested — to the leads delivered, at the $700 average commission per policy their agents write. Total pipeline is every delivered lead at that same commission: the ceiling if all of them closed, not a forecast. Every count above is pulled straight from the campaign record. Nothing here is a promise about what another agency would do.
Case study · Institute of Financial Wellness
29,546 of their own contacts in.
3,405 leads out.
Institute of Financial Wellness already had the database — what they didn't have was a way to work it at volume. They handed us 29,546 contacts and we ran them through the same engine, classified every reply, and handed back only the ones that answered. 11.5% of their list came back a working lead, five times what a cold list returns.
Measured Mar 16 – Aug 10, 2026
They spent
$1,773
what the whole run cost them — 29,546 contacts at $0.06
Against a projected
$136,381
modeled commission off the leads it produced
From their portal
Their account overview — 29,546 contacts run, 3,405 leads handed back.
Contacts messaged
29,546
their own list, run through our engine
Leads created
3,405
delivered back to their advisors
Interested (POS)
2,081
replied asking to hear more
Beneficiary-verified
1,324
named who the policy is for
Projected commission
$136,381
conservative close rates × their avg commission
Total pipeline
$2,383,500
every delivered lead at that same commission
How the dollar figures are built: Projected commission applies the same close rates used above — roughly 10% on beneficiary-verified leads and 3% on interested — at the $700 average commission per policy. Total pipeline is every delivered lead at that same commission: the ceiling if all 3,405 closed, not a forecast. Every count above is pulled straight from the campaign record. Nothing here is a promise about what another agency would do.
What gets built
Their portal.
Their name on it.
A partner build isn't a bigger pack — it's the whole application, handed over. Owners run the agency from the admin side; their agents log into the same system and see only what's routed to them.
Fully white-labeled
Their brand, their domain, their portal. Lumitide isn't in the room.
Admin and agent permissions
Owners see the whole book. Agents see only the leads routed to them.
Custom routing rules
Who gets which lead, in which states, at which hours — set by the agency, changeable any time.
Built-in drip system
Follow-up sequences run out of the same portal that produced the lead.
Tunable AI classification
The rules that decide interested vs. qualified vs. junk are theirs to adjust, per campaign.
Full metrics and billing
Yields, close rates, per-agent performance, and what each campaign cost — one screen.
API access
Push leads straight into whatever CRM they already run, in real time.
Shared SMS inbox
Every conversation, every timestamp, readable end to end.
The process
How a partner build actually goes.
- 01Scoping
We size the book.
Agent count, licensed states, what they sell, and how many leads a month the floor needs to be. That sets the volume and the pricing — partner builds are quoted, not packed.
- 02Build
Campaign engine + portal.
We stand up their campaigns against our data and spin up their portal on their branding. Routing rules, agent seats, and permissions get configured with them, not for them.
- 03Launch
Leads start routing.
Every reply gets classified, tagged interested or qualified, and dropped to the right agent by whatever rules they set. Their CRM can pull the same leads over the API at the same moment.
- 04Ongoing
We tune, they sell.
Yields, close rates, and per-agent performance sit in their metrics screen. Scripts, classification, and routing get adjusted against what the numbers say — that's the part they're paying for.
Partner inquiries
If you have agents to feed, we should talk.
Tell us your agency name, roughly how many agents you're feeding, the states you're licensed in, and what they sell. We'll come back with volume and pricing. Texting is fastest.
Just want leads for yourself? Agent packs start at $399 →